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內容簡介

Love your work, work for what you love, and change the world—all at the same time.

What matters most to you? Should you focus on earning a living, pursuing your passions, or devoting yourself to the causes that inspire you? The surprising truth is that you don't have to choose—and that you'll find more success if you don't. That's the breakthrough message of TOMS' One for One movement. You don't have to be rich to give back and you don't have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once—right now.

In Start Something That Matters, Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organizations as method, charity: water, FEED Projects, and TerraCycle. Blake presents the six simple keys for creating or transforming your own life and business, from discovering your core story to being resourceful without resources; from overcoming fear and doubt to incorporating giving into every aspect of your life. No matter what kind of change you're considering, Start Something That Matters gives you the stories, ideas, and practical tips that can help you get started.

作者簡介

In 2006, Blake Mycoskie founded TOMS Shoes with a simple business model: "With every pair you purchase, TOMS will give a pair of new shoes to a child in need. One for One." In 2011, TOMS launched its second One for One product, TOMS Eyewear, which with every pair purchased helps give sight to a person in need by providing medical treatment, prescription glasses, or sight-saving surgery. Mycoskie will be using 50 percent of his proceeds from this book to create the Start Something That Matters Fund, which will support inspired readers in their efforts to make a positive impact on the world.

When Blake isn't working at TOMS, he spends his time reading, writing, fly-fishing, and participating in just about every board sport.

精彩書評

"Best known as the founder of TOMS Shoes and as a contestant on The Amazing Race, Mycoskie uses his experience with TOMS, as well as interviews with leaders of non-profits and corporations, to convey valuable lessons about entrepreneurship, transparency of leadership, and living by one's values. The brilliant, simple mission of TOMS (for every pair of shoes purchased, they will give another pair away to children in need around the world) has inadvertently turned its customers into brand ambassadors, making this for-profit company with defined charitable goals wildly successful. Mycoskie deftly balances personal tales about starting a business with generally applicable lessons. While his story sometimes becomes repetitive and he treads familiar ground with start-up tales (motivate your overworked interns by feeding them, never be afraid to get your hands dirty), he offers excellent advice about the importance of honesty and principles in business. This book will appeal to the Millennial generation, who are known for seeking socially relevant jobs, as well as older workers looking to get back in touch with their values."
--Publishers Weekly
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