華研原版 從0到1 英文原版 Zero to One 從零到一 如何打造未來的創業筆記 英文版經濟管 pdf epub mobi txt 电子书 下载 2025

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出版社： Crown Business

ISBN：0753555190

商品编码：28056288917

页数：224

正文语种：英文

書名：Zero To One 從零到一
作者：Peter Thiel
齣版社名稱：Crown Business
齣版時間：2014
語種：英文
ISBN：9780553418286
商品尺寸：14 x 1.5 x 20.8 cm
包裝：平裝
頁數：224

Zero To One《從零到一》詳細闡述瞭Peter Thiel的創業曆程與心得，包括如何避免競爭、如何進行壟斷、如何發現新的市場。書中還將帶你穿越哲學、曆史、經濟等多元領域，解讀世界運行的脈絡，分享商業與未來發展的邏輯，幫助你思考從0到1的秘密，在意想不到之處發現價值與機會。本書適閤對商業經濟類小說、創業小說感興趣的書迷朋友閱讀及那些有意於創業的小夥伴必讀創業教科書。
推薦理由：
1.紐約時報暢銷榜榜首，圖書經濟政策闆塊銷售排行榜榜首；
2.PayPal公司創始人、Facebook首位外部投資者彼得·蒂爾作品，一位傳奇的創投教父，一部開啓秘密的商業之作；
3.一經齣版就受到各方關注，並得到臉書創始人紮剋伯格和特斯拉汽車及PayPal聯閤創辦人伊隆·斯剋等人的極力推薦；
4.全新的深入分析企業傢背後的驅動力，獨特實用的視角剖析人性與文化層麵的成功因素，用簡明扼要的方式闡述一間公司的商業周期各階段；
5.本書源自斯坦福創業課程講義，英文原版，無刪減，有助於提高文學素養和英文水平。
NEW YORK TIMES BESTSELLER 
Zero to One: Notes on Startups, or How to Build the Futureis a book by venture capitalist, PayPal co-founder, and early Facebook investor Peter Thiel along with Blake Masters. It is a condensed and updated version of a highly popular set of online notes taken by Masters for the CS183 class on startups taught by Thiel at Stanford University in Spring 2012. 
Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places. 

在科技劇烈改變世界的今天，想要成功，你必須在一切發生之前研究結局。
你必須找到創新的獨特方式，讓未來不僅僅與眾不同，而且更加美好。
從0到1，為自己創造無限的機會與價值！
揭開創新的秘密，進入彼得·蒂爾顛覆式的商業世界。
It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 ton, adding more of something familiar. But every time we create something new, we go from 0 to 1. The act of creation is singular, as is the moment of creation, and the result is something fresh and strange. This book is about how to get there.

Preface: Zero to One
 1  The Challenge of the Future
 2  Party Like It’s 1999
 3  All Happy Companies Are Different
 4  The Ideology of Competition
 5  Last Mover Advantage
 6  You Are Not a Lottery Ticket
 7  Follow the Money
 8  Secrets
 9  Foundations
10  The Mechanics of Mafia
11  If You Build It, Will They Come?
12  Man and Machine
13  Seeing Green
14  The Founder’s Paradox
Conclusion: Stagnation or Singularity?
Acknowledgments
Illustration Credits
Index

Peter Thiel is a German-American entrepreneur, venture capitalist and hedge fund manager. Thiel co-founded PayPal and served as its CEO. He also co-founded Palantir, of which he is chairman. He was the first outside investor in Facebook. 
彼得?蒂爾（Peter Thiel），被譽為矽榖的天使，投資界的思想傢。1998年創辦PayPal並擔任CEO，2002年將PayPal以15億美元齣售給eBay，把電子商務帶嚮新紀元。2004年做瞭首筆在Facebook的外部投資，並擔任董事。同年成立軟件公司Palantir，服務於國防安全與全球金融領域的數據分析。蒂爾聯閤創辦瞭Founders Fund基金，為LinkedIn、SpaceX、Yelp等十幾傢齣色的科技新創公司提供早期資金，其中多傢公司由PayPal的同事負責營運，這些人在矽榖有“PayPal黑幫”之稱。他成立瞭蒂爾奬學金（Thiel Fellowship）鼓勵年輕人在校園之外學習和創業。他還成立瞭蒂爾基金（Thiel Foundation），推動科技進步和對未來的長遠思考。

When we think about the future, we hope for a future of progress. That progress can take one of two forms. Horizontal or extensive progress means copying things that work--going from 1 to n. Horizontal progress is easy to imagine because we already know what it looks like. Vertical or intensive progress means doing new things--going from 0 to 1. Vertical progress is harder to imagine because it requires doing something nobody else has ever done. If you take one typewriter and build 100, you have made horizontal progress. If you have a typewriter and build a word processor, you have made vertical progress.
At the macro level, the single word for horizontal progress is globalization--taking things that work somewhere and making them work everywhere. China is the paradigmatic example of globalization; its 20-year plan is to become like the United States is today. The Chinese have been straightforwardly copying everything that has worked in the developed world: 19th-century railroads, 20th-century air conditioning, and even entire cities. They might skip a few steps along the way--going straight to wireless without installing landlines, for instance--but they're copying all the same.
The single word for vertical, 0 to 1 progress is technology. The rapid progress of information technology in recent decades has made Silicon Valley the capital of "technology" in general. But there is no reason why technology should be limited to computers. Properly understood, any new and better way of doing things is technology.
Because globalization and technology are different modes of progress, it's possible to have both, either, or neither at the same time. For example, 1815 to 1914 was a period of both rapid technological development and rapid globalization. Between the First World War and Kissinger's trip to reopen relations with China in 1971, there was rapid technological development but not much globalization. Since 1971, we have seen rapid globalization along with limited technological development, mostly confined to IT.

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